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Interactions’ Vice President Nicole LeMaire was quoted in a recent article in STORES magazine. In the article, “Try it, Love it, Buy it,” LeMaire explains how an experiential marketing program was developed by Interactions for Hy-Vee and is helping to enhance the retailer’s shopper experience.
Nicole LeMaire, vice president at Interactions was quoted in Store Brands’ latest cover article “Give them reasons to return” in which she shares the importance of consumer engagement. LeMaire said technology and the interactive consumer experience will play a vital role. To view the complete article, click here.