New report provides insights on the impact social media has on purchase behaviors SAN DIEGO – April 22, 2015 – Interactions, the global leader in innovative retail services and experiential marketing for retailers and brands, discovered that as the number of users with social media profiles continues to grow, retailers can significantly influence where […]
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Retail News Insider recognized for outstanding achievement in e-newsletters SAN DIEGO – March 24, 2015 – Interactions, the global leader in innovative retail services and experiential marketing for retailers and brands, received a 2015 Platinum Award for its flagship publication, Retail News Insider, by the AVA Digital Awards. This is the second year in […]
Expert Column: The Importance of In-store Nonfood Product Demos When it comes to engaging shoppers, everyone knows that food demonstrations drive significant sales, but what about nonfood items? When taste is out of the equation, retailers and manufacturers need to find ways to engage with consumers. In the latest “Retail Perceptions” trend report from […]